Korea

Social Media Influencer of the Year

Killer body, million dollar smile, and a ton of followers who hang on to every word you say. A fitness influencer is more than a pretty picture; you are the face of a movement that promotes healthy living and an active lifestyle. You spend time and effort engaging with communities to help inspire fitness enthusiasts and motivate them to put on their running shoes. It started out as being yourself, but you became a brand with a purpose.

Judging Criteria

  • EXPERTISE
  • Min. of 20k followers
  • Reliability and credibilty
  • Knowledge of fitness and/or wellness
  •  
  • ENGAGEMENT
  • Product endorsements
  • Active participation in the community
  • Inspirational or motivational
  •  
  • IMPACT
  • Contribution to society/community

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